Kilroy Agency | Farm To Table – Georgia Blueberry Council
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Farm To Table – Georgia Blueberry Council

About This Project

  • CBS This Morning National Morning Show Coverage – Celebrity Chef Hugh Acheson – highlighted locally grown, seasonal blueberries from Georgia within a cooking segment/recipe.
  • Selected Southern Chefs from Georgia to highlight regional consumer response to blueberries
  • Created messaging about the strength of Georgia blueberries to trade media audiences to help convey the growth of blueberry production in Georgia.
  • Established June as Georgia Blueberry Month with an official proclamation